| Modulekode | BEM 817 |
| Kwalifikasie | Postgraduate |
| Fakulteit | Faculty of Economic and Management Sciences |
| Module-inhoud | Advanced cases in market research demonstrating the broad range of qualitative, quantitative and statistical applications in market research within the various sectors of business and industry. |
| Modulekrediete | 18.00 |
| Programme |
|
| Prerequisites | Appropriate courses in Statistics and Research Methodology in the preceding qualification. |
| Contact time | 2 hours per week |
| Language of tuition | Module is presented in English |
| Department | Marketing Management |
| Period of presentation | Semester 1 |
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